The Auckland Copywriter for:

Website Copywriting Services

Website copywriting services give your visitors the best impression from the get go.

“Hi Cara – Looks fantastic! Thanks for a great job” Pete Smith, Auckland Windsurf.

More about our website copywriting services>>

Specialist SEO Copywriter Services

Specialist SEO copywriting makes your website deliver; yes, visitors... but more importantly, sales!

“Just had to let you know the client achieved 130% of last month’s sales in the first 36 hours! Great copy. Good work.” ~ Must Have Marketing. SEO Strategist.

More about our SEO copywriter services>>

Freelance Writer Services

Blog and article writing positions you as an ‘industry leader’. And we follow industry leaders’ advice.

“You made it sound like I’d written it myself. I’d give you the credit you deserve but it would kind of defeat the whole purpose.” ~ Business Coach

More about our freelance writer services>>

Sales Copywriter Services

Brochures and print copy still works. In the selling process, you need powerful collateral to do its job.

“The first time the agent used us, I asked how many people he wanted through the open home. He wanted 50. He got 100. Twice.” ~ Cara Tipping Smith, Copy Carats.

More about our sales copywriter services>>

Direct Marketing Copywriter Services

Direct marketing has to be smarter than ever to keep up; in print, online and increasingly in texts.

“That email copy is really doing the job. We can personalise it exactly as you’ve templated and it sounds like it’s fresh every time.” ~ Private Insurance Company.

More about our direct marketing copywriter services>>

Technical Copywriter Services

Technical writing has to convince the technicians and the cheque writers. We know how to do both.

“Wow, again! …Thank you, your ability to absorb technical information has surprised me!” ~ Dr SungHoon Im, Coherent Solutions.

More about our technical copywriter services>>

B2B Copywriter Services

When you’re tendering or touting for sales opportunities, winning the business starts early.

“Just thought I’d let you know we won the [...] tender – thanks again for your help.  Appears the value of the contract might be at least double initial estimates.” ~ One very satisfied customer.

More about our B2B copywriter services>>

Radio & Scriptwriter Services

The right words read naturally, and get the message across. Every second matters. We use them well.

It’s always about timing. If it’s too soon, no one understands. If it’s too late, everyone’s forgotten.” ~ Anna Wintour.

More about our radio copywriter / scriptwriting services>>

Meet Cara

I’ve been a copywriter first in New Zealand, then the UK, since 1997. My academic credentials include a degree in English and a first class Honours degree in Psychology… I’m even an occasional lecturer in Communications at AUT. But as importantly; I’ve sat on both sides of the buying desk – as a salesperson and a contracts manager, which gives me real-world insight into the sales cycle.

Good copywriting is it’s about combining the art of language with the science of persuasion – and that’s what we do at Copy Carats. We use our combined skills to ensure your business messages work effectively in your markets. For us that’s measured in sales and profitability – yours!

So when you need a professional, experienced copywriter to help with your business messaging, we’re the ones you need. All you have to do is get in touch.

Auckland Copywriter, Cara Tipping Smith